Robert McKee est un Acteur et Scénariste Américain né le 1941
Robert McKee
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Robert McKee, born 1941, is a creative writing instructor who is widely known for his popular "Story Seminar", which he developed when he was a professor at the University of Southern California. McKee is the author of a "screenwriters' bible" called Story: Substance, Structure, Style and the Principles of Screenwriting.
Rather than simply handling "mechanical" aspects of fiction technique such as plot or dialogue taken individually, McKee examines the narrative structure of a work and what makes the story compelling or not. This could work equally as well as an analysis of any other genre or form of narrative, whether in screenplay or any other form, and could also encompass nonfiction works as long as they attempt to "tell a story".
In fact, after consulting on story-in-business for various multinational companies including Microsoft, Nike, Hewlett-Packard, Time Warner, and Siemens, in the fall of 2013 McKee launched a seminar for the business community in Los Angeles, New York, Beijing, and Malta. The "True Talk: Story-in-Business Seminar" instructs leaders and managers on how to use story in strategic management, brand management, and business communications.
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